With an update defining a less stringent policy that would let the use of strong and moderate profanity without running the risk of demonetization, the new profanity regulations YouTube announced late last year are being softened.
With little distinction between “strong” and “moderate” cursing, the original policy, which was originally adopted in November, would flag any video that contained foul language in the first few seconds as being unsuitable for advertising.
The rule also appeared to be retroactive, as many producers complained that videos they had previously produced that had been updated to the rule had lost their ability to be monetized. Now that some cursing is permitted, YouTube is reversing course with a modified set of guidelines.
Now, with certain restrictions, artists who use coarse language in the first seven seconds of a video can still receive advertising.
The video won’t be restricted if the profanity is “moderate,” but if it contains harsh language in the first few seconds, it might only receive “limited advertisements.”
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The update states that both of these situations would have resulted in a video’s complete demonetization under the previous regulations. After the first seven seconds, creators can curse more often without worrying about losing advertising revenue, however YouTube warns that excessive cursing still puts video at danger of being demonetized or restricted.
The update also makes it clear that music with strong language in the background, outro, or opening shouldn’t have an impact on monetization.
The revised language guideline, which takes effect on March 7th, should make it simpler for most YouTubers to continue to monetise their videos without drastically changing their content or style, even while it doesn’t fully answer all of the creators’ concerns about the November rulebook.
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