The original $1,500 sticker price of the Meta Quest Pro has been a significant barrier to adoption, but it won’t be an issue for much longer. On March 5th, Mark Zuckerberg announced on his Instagram channel that the Quest Pro pricing will drop to a more manageable $999.
Additionally, the 256GB Quest 2 will now cost $429, just $30 more than the 128GB model’s standard pricing, provided you don’t require high-end virtual reality. More “people getting into VR” is the goal of the lower prices, according to Zuckerberg.
The reduced costs precede the anticipated release of the next-generation Quest consumer headset later this year. In that regard, the less expensive Quest 2 might aid Meta in reducing stock before the release of the new model.
Yet, this is a simpler method to enter standalone VR while still having enough of area for apps and games if you’re satisfied with the existing capabilities. Yet, this is also a setback as Meta increased pricing in August to cover increased manufacturing costs.
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Both cutbacks highlight Meta’s difficulties in making the transition to the metaverse. Reality Laboratories continues to lose billions of dollars every quarter, despite the company’s continued commitment to the idea and the fact that 20% of its 2023 budget will go there.
More people might purchase headsets as a result of the lower prices, which would then aid in the adoption of Meta’s other initiatives as well as Horizon Worlds.
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